Mörbylånga Municipality and the non-profit Skjutsgruppen launch the Över bron tillsammans campaign at Färjestaden Library at 17:00 on 17 September. Visitors can see how the car-sharing platform works and get help starting on their phones. The evening and refreshments are free, but the organiser's page links to registration.
What happened?
The municipal information focuses the campaign on travel across the Öland Bridge, particularly weekday commuting between Mörbylånga and Kalmar. Skjutsgruppen founder Mattias Jägerskog will attend the launch with municipal representatives and collaborating associations.
Organisers will demonstrate the platform and help participants take practical first steps towards looking for or offering rides. The municipality says a phone is the equipment needed for the session.
The event introduces the campaign; it does not promise that every participant will immediately find a matching journey. Actual car sharing depends on travellers with compatible times and routes joining and agreeing arrangements.
Location
Mörbylånga, Öland, Kalmar län
Impact and significance
The municipality presents car sharing as a way to divide travel costs and reduce emissions from repeated car journeys. It says someone commuting between Mörbylånga and Kalmar every weekday could save up to SEK 25,000 per year. This is a maximum example from the organiser, not a guaranteed saving for everyone.
Actual economics depend on distance, number of shared journeys, cost-sharing arrangements and participants' existing travel choices. Likewise, emissions fall only where car sharing replaces separate car journeys.
Background
Skjutsgruppen is described as a non-profit association and its platform as award-winning. The municipal partnership focuses on a local crossing where many journeys converge on the same bridge. The launch at Färjestaden Library combines information with practical help rather than merely presenting the campaign's goals.
Latest update
The published event starts at 17:00 on 17 September. The municipal page gives no finishing time or detailed platform terms. Anyone taking part should follow the registration link and review the conditions for accounts, contact and car sharing before providing personal or travel details.
Sources
Related analysis
Reviewed: 2026-09-08. Independent editorial content. WUA Sverige is not affiliated with any political party.